Diverse talent clouds
2020
The Diverse Talent Cloud, powered by The Mom Project, will be the go-to source for highly-skilled, diverse talent for our Enterprise customers. Our goal is to permanently impact the employment landscape in favor of Moms, underrepresented minorities, and allies on a large scale. The Diverse Talent Cloud is built to enable rapid progress against under-representation in the workforce through the combination of an inclusive algorithm and a shared commitment with Enterprise partners.
Our goal is to partner with companies who share in our mission to design the workplace of the future; one that is more accessible, equitable, and always keeps the Mom experience front and center.
What are we solving?
For Talent
How might we elevate our top talent and provide them with high-quality jobs faster than on our current marketplace product?
For Employers
How might we give enterprise companies direct access to our diverse pool of top talent?
BUSINESS NEEDS
Permanently impact the employment landscape in favor of Moms, underrepresented minorities, and allies at a large scale.
Partner with companies who share in our mission to design the workplace of the future; one that is more accessible, equitable, and always keeps the Mom experience front and center.
Increase the amount of hires and speed up the hiring process by providing our enterprise partners with direct access to our top talent.
USER NEEDS
Top talents' needs
Greater flexibility in work arrangements
Higher frequency access to the types of jobs and fair pay they desire
A feeling of exclusivity in the roles they are being presented to
Personal, special experience that feels different than the marketplace product
Employer Trust & engagement - Employers and work that they can feel connected to
Work cultures that value them as Moms and Allies
Enterprise employers' needs
They want to foster greater innovation by increasing employee diversity and meeting DEI targets
A better way to attract & retain diverse talent. Traditional job postings don’t enable the level of curation that increasingly matters to employers because by nature, anyone can apply to a job.
Attract and retain highly skilled and engaged candidates quickly
Labor force flexibility - be able to quickly scale their workforce up and down as needed while minimizing talent acquisition costs (hire pre-vetted, curated talent for the necessary roles)
SOLUTION
EMPLOYER EXPERIENCE
IT includes 3 main user scenarios:
1. Cloud Listing - This is where users see what clouds already exist and can easily filter them to find the cloud they’re looking for. They also can enter the cloud creation flow from this page.
2. Cloud Creation - This is where users set the parameters for a new cloud before running match.
3. Reviewing Talent - Once a cloud has been created, users will be able to view the top talent within the cloud and find the perfect candidate.
Cloud listing page
The cloud listing page is a view of all of the existing clouds. The clouds are shown very high level with the name of the cloud, the number of members, and what company the cloud was created for. Users can pin a cloud, then filter to see only the clouds they pinned, clouds created for a company, or the generic stock clouds.
Users can also search the clouds, filter by company, and filter by superpower (The Mom Project’s coined term for job field.)
Users would can either click to view an existing cloud or click to create a new cloud.
Cloud Creation
Before we are able to run our match algorithm and create a cloud, users must designate the type of candidates they are looking for and set the parameters for the cloud. During cloud creation, talent managers can be as detailed or as generic as they want to be. They must name the cloud, identify it as a company cloud or stock cloud, and assign a superpower and the main job capabilities. They can also add additional skills, relevant job titles, years of experience, and industries, but it’s not required.
Reviewing Talent
After a cloud has finished matching the top talent and generated a list of cloud members, our talent managers will be able to click into the cloud and view the top talent. The cards will be sorted by most relevant at the top, and talent managers can use the filters on the side if they want to narrow down the list even further.
The talent cards provide an overview of the cloud members so it is easy to quickly look through many members at a time. Talent managers are able to see a brief overview of the talent with their matching skills, experience, capabilities, and industries by clicking to expand the cards. If they want a more detailed view of the candidate, they can click through to their profile.
Talent managers also have the ability to star their favorite cloud members and quickly see if they’re available to work with the green circle next to their name.
OUTCOMES
(Last updated April 2021)
The employer experience was launched internally in March 2021
Our Talent Managers will use the Diverse Talent Cloud product internally and work directly with enterprise companies to fill their hiring needs. The team will gather feedback from the Talent Mangers as they use it to optimize the product for wide release to enterprise clients in Q4 2021. 8500 top talent have been identified and added to talent clouds.
The talent experience is set to launch in Q2 2021
Product Design is still finalizing the visual design, and the engineers are currently finishing up the work building out the talent onboarding experience.
The sales team is already selling it!
The sales team has already secured multiple deals with enterprise clients who are excited to have direct access to top diverse talent.
Business goals are changing
This product has completely changed the direction of The Mom Project’s organization and company goals, and Diverse Talent Cloud has grown our projected revenue by 3X.